Mapping the CREtech Ecosystem

I wanted to gain an understanding of the CREtech market players and associated funding. I created a map for myself, hopefully you find it useful too. You can view my original research here.

Some caveats:

This ecosystem map is not designed to be 100% comprehensive. It’s more to understand all the different spaces within CREtech. I am biased towards startups in the space. If I am missing something tweet me @tonydominguez. This space is developing quickly so take this into consideration. I left out marketplace companies in the map, as that would be an entire analysis itself.

Enjoy!

Observations:

• In 2012 and 2013 the funding for CREtech grew 189% and 726% respectively year over year. The growth in funding in 2014 and 2015 YTD dropped to 20% and 34%.
• Debt Origination is a significant portion of the CREtech ecosystem due to venture debt financing.
• Due to Auction.com investment; Stone Point Capital is the largest CREtech investor at over $91MM followed by Google Capital at $50MM. The next largest is RRE Ventures at $35MM having invested in Hightower, TheSquareFoot, Managed by Q, and Floored.
• Risk Management / Property Insurance is a very underrepresented space and highly automatable, just look at what Zenefits has done for human resources.
• Using number of companies as sole metric, Research / Analytics and Marketplaces are starting to become saturated.
• There are surprisingly few commercial hybrid brokerages; Compass was not included in this analysis as they do residential.